Posts for Tag: Advertising
Advertising for Trucking: Why You Need a Mix of Driver Recruiting Strategies
With unemployment rates just below 4%, a growing driver shortage, and many other factors outside of carriers’ hands, the importance of a diverse media mix focusing on different strategies is needed to ensure that you’re bringing in qualified candidates.
Advertising for Trucking: Why You Need a Mix of Strategies
There was a time when truck driver recruiting strategy was straightforward and simple: place a newspaper ad, or post the job on your company website, and wait for the apps to come in.
Keeping Drivers in the Facebook Platform is Paying Off
Social media users tend to want to stay in their social media platform of choice. As a result, we’ve adjusted our social media advertising strategy.
Conversion Employee Profiles – Jessica Frazer
One of the core components of our culture blueprint is that we’re “Idea Makers in Motion.” That’s why we bring on folks like Jessica Frazer – she’s full of new ideas to help our clients meet their goals.
