Services

CORPORATE & RECRUITER TRAINING

Conversion Academy from ConversionU offers training, development and consulting for driver recruiting and retention teams that want to improve their recruiting performance and processes. The curriculum is customized to fit your specific needs, with a variety of topics that will help your team meet their goals.

  • Communicating & Recruiting Across Generations
  • Recruiting for Specific Personality Types
  • Improving Closing Techniques for Driver Recruiters
  • KPI Development for Recruiting & Retention
  • Leadership Training & Development
  • Fostering Teamwork and Managing Conflict
  • Championing Change for Today’s Driver Market

Conversion Academy training facilitators can travel to your location and train your recruiting and retention team on-site, and/or we can set up e-learning and live-on-web training and development for your team.

ConversionU

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Do you need help with your recruiting and retention strategy? Then we seriously need to talk. Fill out this short form, and let’s connect soon. Or, if you just have a quick question or comment, drop us a line here.

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Accounting & Revenue Zone

Kim Veneklase, Accounts Receivable

10 years Transportation / 17 years Business Operations and Accounting

Controller: Chris Sellitto

13 years in Transportation and Advertising / 20 years in Finance & Accounting

Digital & Social Advertising Zone

Onboarding Digital Media Strategist: Dennis Veneklase

Experience: 14 years in transportation / 14 years in marketing and advertising

Director of Digital Media: Brian Johnston

Experience: 8 years in transportation / 12 years in marketing and advertising
Google Certification: Google Digital Garage

Digital Media Strategist: Cody Tisheuar

Experience: 4 years in transportation / 4 years in marketing and advertising
Google Certifications:

  • The Fundamentals of Digital Marketing
  • Google Analytics
  • Google Ads - Mobile
  • Google Ads - Display
  • Google Ads - Search
  • Google Ads - Video

Social Media Strategist: Pat Grace

Experience: 7 years in transportation / 10 years in marketing & advertising

  • Facebook Blueprint certifications
  • Media Planning Professional Certification
  • Media Buying Professional Certification
  • Certified Ads Product Developer I, II & III

Brand, Design, and Content Zone

Creative Director: Beverly Ringstaff

Experience: 17 years in transportation / 29 years in marketing and advertising

Senior Art Director: Brian Alvarez

Experience: 13 years in transportation / 17 years in marketing and advertising

Art Director: Jake Shores

Experience: 10 years in transportation / 15 years in marketing and advertising

Copywriter: Rachel Norfleet

Experience: 4 years in transportation / 13 years in marketing and advertising

Social Marketing Manager: Alicia Connor

Experience: 3 years in transportation / 5 years in marketing and advertising

Client Sales, Service, and Retention Zone

Onboarding Account Executive: Natalie Orio

Experience: 9 years in transportation / 13 years in marketing and advertising

Account Supervisor: Trisha Bruzek

Experience: 5 years in transportation / 10 years in marketing and advertising

Account Executive: Katie Scanlon

Experience: 8 years in transportation / 7 years in marketing and advertising

Account Coordinator: Emily Thompson

Experience: 2 years in transportation / 4 years in marketing and advertising

Vision and Leadership Zone

President and CEO: Kelley Walkup

Experience: 27 years in transportation / 25 years in marketing and advertising

Vice President of Marketing & Training: Priscilla Peters

Experience: 22 years in transportation / 22 years in marketing and advertising

Executive Vice President Sales: Brad Holthaus

Experience: 25 years in transportation / 25 years in marketing and advertising

Vice President Client Service: Steve Sichterman

Experience: 32 years in transportation / 15 years in marketing and advertising

National Sales Director: Karen Hines

Experience: 30 years in transportation / 34 years in marketing and advertising